Transform traffic.
Plan smarter. Deliver better.
From complexity to clarity in just a few clicks.
Assess the real impact of roadworks, diversions, and complex
scenarios – quickly, accurately, and without the traditional delays.
We’ve created a simulation platform for mobility
systems to better support your decision making.
As featured in
We’ve assembled the transportation
scenario tools you need
Transport is a fundamental ‘need’ and being disrupted by new technologies, business models, and behaviour changes. But decision-making is slow, expensive and based on limited data meaning the benefits cannot be realised.
The Immense platform enables you to rapidly test the important strategic and operational decisions for global transportation in the digital world – taking away the risk of expensive assumptions and sunk costs.
Digital worlds
Our data-driven virtual worlds act as digital replicas of real-world transportation, infrastructure and mobility systems.
Mobility simulator
Our agent-based simulator models the interaction of people, vehicles, infrastructure and any other agents to rapidly evaluate the impacts on transportation, economy, energy and the environment.
Explore the Immense Platform
Base
Plus
Pro
Expert
Annual Average Weekly Traffic (AAWT) flows available for any road on the traffic network, not only where data sensors are installed, enable a more comprehensive undertsanding of your road network.
Our traffic models and data on the majoprity of the links on the traffic network, enable you to estimate how busy the road network is in the proximity of a future work site, so you can plan traffic surveys in advance, with reduced need to go out on site.
Access to hourly traffic flows on all links on the network enables you to quickly assess when during t5he day you are likely to cause more disruption, and start the engagement and planning accordingly.
Origin-Destination patterns for any route provide an understanding of the communities affected by specific interventions
“What happens if this road is closed for 24 hrs?” – our “Screening” functionality enables you to quickly assess rerouting patterns and most potential affected areas.
Access to ‘info’ layers, such as bus routes, point of interest, and similar, when planning for TM options, will allow you to understand the level of engagement needed in advance.
Our Impact Assessment reports provide a straightforward and ‘easy to interpret’ description of impacts on the traffic network, smoothing the egagement with stakeholder and communities
Our Analytics webhosted dashboard enables you to explore the traffic network in detail, providing you with access to a wide range of traffic KPIs, such as congestion index, traffic flows, speed, and more
By configuring your own TM plans or network disruptions in just a few clicks, with results just a few minutes away, you can easily and quickly assess which plan is the less disruptibe and what mitigations to implement.
Through our curated library of traffic models, developed following DfT’s guideline standards, we provide you with reliable assessments, without needing to worry about data quality and model confidence: we take care of that.
Our Platform is API based. We can provide you with API-access to our back-end to be able to integrate our tech in your workflows or the tools you most use.
Needing specific outputs and report templates? We can customise them for you!
Pricing
Base
Starting from
£500.00
Per month, billed monthly
- Explore Annual Average Weekly Traffic (AAWT) flows everywhere on the network.
- Assess how busy your network can get.
Plus
Starting from
£1,500.00
Per month, billed monthly
- Estimate the worst-case intervention scenario.
- Assess communities and stakeholder affected by disruptions.
- Explore when in the day you may cause major disruptions.
Pro
Starting from
£4,500.00
Per month, billed monthly
- Configure a combination of TM plans and disruptions and obtain reliable results quickly.
- Share them with your stakeholders for smoother engagement and communication.
- Facilitate reviews and reduce waiting times.
Expert
Price on request
- Integrate our tech into your solution.
- Tailor the outputs to your needs.
- Enhance your day-to-day workflows.
Explore the features
We’ve revolutionised the use of digital worlds and simulation,
so you can deploy the right transport assets to move the world
Immense Base
Provides insight on the typical traffic flows across the network to understand how busy the network can typically be.
- Explore Annual Average Weekly Traffic (AAWT) flows everywhere on the network.
- Assess how busy your network can get.
Immense Plus
Provides initial screening of individual works locations to assess rerouting patterns and identify potential risks
- Estimate the worst-case intervention scenario.
- Assess communities and stakeholder affected by disruptions.
- Explore when in the day you may cause major disruptions.
Immense Pro
Empowers Highways teams to create and run quality-assured assessments of specific TM plans, and complex scenarios with multiple traffic management interventions and review detailed results
- Configure a combination of TM plans and disruptions and obtain reliable results quickly.
- Share them with your stakeholders for smoother engagement and communication.
- Facilitate reviews and reduce waiting times.
Immense Expert
Users can get custom outputs, and integrate our tech in their solutions via API-based access, finally enhancing their day-to-day workflows.
- Integrate our tech into your solution.
- Tailor the outputs to your needs.
- Enhance your day-to-day workflows.
Customer benefits
Ready to be Immense?
We’ve revolutionised the use of digital worlds and simulation, so
you can deploy the right transport assets to move the world
Highly granular
agent-based sim
Rapid deployment
around the world
API driven for
easy integration
Established
data pipelines
Explore our resources
Case studies
A382 Traffic Management Planning Part 2: from modelling to delivery
Building on the initial A382 traffic management (TM) planning work, Immense worked in close partnership with Core Highways and M. Read article
Comprehensive traffic impact assessment A421 Bedford
Effective planning of roadworks is essential to minimise disruption, manage risk, and maintain stakeholder confidence. Following significant flooding on the. Read article
Transport for London (TfL): re-imagining roadwork planning
Transport for London (TfL) is responsible for managing one of the largest and most complex transport systems in the world.. Read article
HS2 Traffic Management Planning
To ensure safe working conditions and efficient site access, HS2’s main works contractors must plan and manage the impact of. Read article
Local Authority: Traffic Management Planning
Buckinghamshire Council has used the Immense Platform to analyse two use cases, dealing with road closures and traffic management systems. Read article
A382: Traffic Management Planning
The A382 link road development near Newton Abbot, Devon, is an ambitious proposal to become the UK’s first ‘carbon negative’. Read article Empowering global transportation partners is at the heart of our approach
Frequently asked questions
Can you really do it in hours not weeks?
Our powerful simulation engine, hosted in the cloud, runs at 36 x real time. Additionally, our data pipelines and technology, allows us to build and validate models in weeks, rather than months.
Where do you get your data from?
We get data from public available sources, and our trusted data partners. We have built data pipelines to be able to pull data and refresh our traffic models so they reflect the latest network conditions.
How easily can I upgrade my package?
Very easily. Please let us know you would like to do so by talking to your Account Manager, or by contacting us. A member of our team will be in touch to discuss the details.
Who can use the Immense platform?
Anyone. You don’t need specific transport modelling skills or data anlysis background to be able to use it. It has been designed for everyone, and we always welcome feedback on how we can make it better for you! And for the more complex stuff, our experienced team is here to help!
How do you build your traffic models?
We follow DfT’s TAG guidelines to build and calibrate/validate our traffic simulation models. For each curated model we provide Quality Assurance reports describing the main statistics and the quality level of the model.
What’s the simulation engine you use?
We use our own mesoscopic simulation engine. We’ve built it in house, and validated it with research partners throughout the years, such as Transport for London, National Highways, Oxfordshire County Council.
Client testimonials
What our users say
We’d love to show you around
Just imagine what we can create together…